Sustainable Premium Packaging Made from 100% Recycled Fibers
Param Sara Puts Trust in Koehler’s greenium Paper for Luxury Fragrance Packaging
Luxury fragrance brand Param Sara relies on premium recycled papers from the greenium range by Koehler Paper for its product packaging. By incorporating materials made from 100% secondary fibers, the company successfully merges modern, luxurious design with a steadfast commitment to responsible resource management.
The selected Creative Board impresses with its premium tactile feel and exceptional workability. It clearly demonstrates that recycled materials and elegant packaging design are not mutually exclusive; rather, they complement each other to deliver a refined brand experience.
Sustainability is far from a passing trend for Param Sara—it is integral to its brand identity. Founder Ankita Gill notes that the chosen papers meet exacting standards for quality and environmental stewardship, conveying the brand’s core values through their distinctive appearance and texture from the very first customer encounter.
The Koehler Group was founded in 1807 and has remained under family ownership and management from its founding to the present day. The group's core business focuses on the development and production of high-quality specialty papers. In Germany, the company operates five production sites employing approximately 2,500 staff members, with three additional facilities located in the United States. Operating internationally, the Koehler Group reported €1.1 billion in annual revenue in 2024, with exports accounting for around 70 percent.
kb
